Works with Claude. 
@calai.app
Competitor · last 12 posts
Followers
380K
Views
No data
Engagement
0.1%
Top outlier
12.5x
Faceless channel automation that starts from what's already working
Run TikTok, YouTube Shorts and Instagram Reels channels on data instead of guesses:
- Find the outliers, formats, hooks and audios winning in a faceless niche.
- Pull the transcripts of the winners so your scripts start from proof.
- Hand it all to Claude or ChatGPT through the MCP and wire the rest of your stack.
- Track every channel you run and see which posts beat their median.
- TikTok, Shorts and Reels
- Connects through MCP
- Refreshed every 24 hrs
The full faceless pipeline, with data at both ends
Faceless automators usually generate the video. The harder part is knowing what to make, and that is where ContentScout sits: the research at the start and the scoreboard at the end. The tools in between are yours to pick:
01
Find what's working
ContentScout surfaces the outliers, formats, hooks, audios and transcripts winning in your niche on TikTok, YouTube Shorts and Instagram Reels.
02
Write the script
Claude or ChatGPT reads those findings through the MCP and writes the script, the on-screen text and the captions from them.
03
Generate the assets
Your image, video or voice generation tool creates the visuals and the voiceover from that script.
04
Publish
Your scheduler posts to each channel on the timing you choose.
05
Measure and repeat
ContentScout tracks each post against your channel's median, and the next round starts from what won.
ContentScout does not generate images, video or voice, and it does not schedule or publish. The MCP connects your data to Claude or ChatGPT, and they pass it to the tools you already use.
your new content strategist, aka Scouty
Faceless channels die guessing topics. Start from the ones that already hit
Study the faceless channels already winning your niche
Track the biggest faceless accounts in a niche and ContentScout reads them daily: which posts beat their own median, what the hook says, how long the video runs and which audio it uses. You take the pattern while it works, not the video.
Analytics
@cocinaconmarta
Your metrics
Last 30 days · vs previous 30 days148.2K
+4%Followers
Total followers across your connected channels
46
-8%Posts
Posts across your connected channels
3.9M
+22%Views
Total views on your videos and reels
312.4K
+17%Likes
Total likes received
8.9K
+31%Comments
Comments received
Your hooks
Views don't compare across networks. Pick one to see your hook ranking.
Their pillars
Sample figures. The covers are real posts.
1
200.7K
200.7KContent creation
Topics: content ideas, viral formats, repurpose content, strategy
2.9M49 posts
2
341.9K
341.9KSocial media strategy
Topics: instagram growth, follower growth, viralization
2.2M30 posts
3
222.5K
222.5KMonetization tips
Topics: business growth, testimonials, sales message, lead magnets
1M11 posts
4
30.9K
30.9KVideo editing
Topics: edit audio, editing tips, video layout, record videos
894.4K8 posts
5
10.3K
10.3KPersonal growth
Topics: overcome fear, motivation, weekly organization
697.2K21 posts
Content creation is their strongest topic: their most-posted and their best average performance.
Posting consistency
Last 30 days
20 posts · 17 active days
SMTWTFS
LessMore
Outliers from your competitors
@xntonio9
Outlier 3.5xHighly saved
Day 1. SOMBRERO FLICK‼️🇧🇷 #xntonio #football#Soccer#footballtiktok#tutorial
4.2M261.1K72580.0K8.5K
@naughtyfork
Outlier 2.8xLikes above averageHighly saved
Some delish dishes in NYC this week! #nyc #Foodie #fyp #nycfood
341.9K34.4K12011.6K4.6K
@maki.techhh
Outlier 2.5xLikes above averageHighly saved
My vacation gaming setup specs 🖤 | #techtok #setup #minimalist #setupgaming #peripherals | @CozyDanny
630.2K56.5K4928.4K2.1K
What you can pull from faceless channels that work:
Outliers against their medianHook lines and on-screen textFull transcriptsVideo lengthsAudios they usePosting frequencyCover styleComment reactionsOutliers against their medianHook lines and on-screen textFull transcriptsVideo lengthsAudios they usePosting frequencyCover styleComment reactionsOutliers against their medianHook lines and on-screen textFull transcriptsVideo lengthsAudios they usePosting frequencyCover styleComment reactionsOutliers against their medianHook lines and on-screen textFull transcriptsVideo lengthsAudios they usePosting frequencyCover styleComment reactions
Know if a niche is worth it before you build the channel
Track a niche's keywords for a couple of weeks and each one builds a daily history: posts, creators and views per day.
Views climbing with few creators is a niche worth entering. Flat views with new channels every day means it's saturating.
Tracking
Follow what gets published about a topic on TikTok, Instagram and YouTube, and who is publishing it.
nyc food
TT
Posts
30
Top post
2.7Mviews
Last run
2h ago
soccer skills
TT
Posts
30
Top post
42Mviews
Last run
6h ago
gaming setup
TT
Posts
30
Top post
2.1Mviews
Last run
yesterday
makeup tutorial
TT
Posts
30
Top post
5.5Mviews
Last run
15h ago
ecommerce tips
TT
Posts
30
Top post
219Kviews
Last run
3h ago
What tells you a niche is worth it:
Views per day on a topicNew creators enteringFormats spreadingTrending audiosComment sentimentQuestions nobody answers well yetViews per day on a topicNew creators enteringFormats spreadingTrending audiosComment sentimentQuestions nobody answers well yetViews per day on a topicNew creators enteringFormats spreadingTrending audiosComment sentimentQuestions nobody answers well yetViews per day on a topicNew creators enteringFormats spreadingTrending audiosComment sentimentQuestions nobody answers well yet
Scale to more channels without guessing more
Each niche lives in its own workspace,
ContentScout reads all of them every 24 hours,
so channel three runs on the same data as channel one.
Marketing & Social MediaYOUR NICHESep 9
58% of the viral posts in your niche are shot at home.
Across the other niches it's 37%. It doesn't say that's what made them viral, it says what the ones that got there look like.
Bring it into your content without copying anyone.
@calai.appCOMPETITORSSep 9@calai.app's videos between 10 and 15 seconds median 2.4× the views of everything longer they post.
Measured on their last 60 posts, against their own median.
Try that length on your next video.
@sephoraYOUR ACCOUNTSSep 9You've posted about pricing 5 times. All 5 beat your median, and no other topic does that.
It's your most reliable topic, and the one you post least.
Move it up in next week's calendar.
@sephoraYOUR ACCOUNTSSep 8Videos you record with an office background do 2× better than the rest of yours.
Same length, same topics. What changes is the room.
Shoot the next two there and compare.
@hormoziCOMPETITORSSep 8Their best recent post ran 7.2× @hormozi's own median after switching the hook to a question.
Their three previous posts opened with a statement.
Look at what that post had, and keep the shape.
pilates at homeYOUR NICHESep 8
Your “pilates at home” keyword is up 25% this week, and its outliers are pulling 45% more than last week's.
The conversation is still climbing.
Join it now, not once it's over.
Marketing & Social MediaYOUR NICHESep 9
58% of the viral posts in your niche are shot at home.
Across the other niches it's 37%. It doesn't say that's what made them viral, it says what the ones that got there look like.
Bring it into your content without copying anyone.
@calai.appCOMPETITORSSep 9@calai.app's videos between 10 and 15 seconds median 2.4× the views of everything longer they post.
Measured on their last 60 posts, against their own median.
Try that length on your next video.
@sephoraYOUR ACCOUNTSSep 9You've posted about pricing 5 times. All 5 beat your median, and no other topic does that.
It's your most reliable topic, and the one you post least.
Move it up in next week's calendar.
@sephoraYOUR ACCOUNTSSep 8Videos you record with an office background do 2× better than the rest of yours.
Same length, same topics. What changes is the room.
Shoot the next two there and compare.
@hormoziCOMPETITORSSep 8Their best recent post ran 7.2× @hormozi's own median after switching the hook to a question.
Their three previous posts opened with a statement.
Look at what that post had, and keep the shape.
pilates at homeYOUR NICHESep 8
Your “pilates at home” keyword is up 25% this week, and its outliers are pulling 45% more than last week's.
The conversation is still climbing.
Join it now, not once it's over.
AI scripts that sound different because they start from different data
Most faceless channels run the same prompt through the same model and get the same video. When the model first reads your niche's winning transcripts, hooks and comment sections through the MCP, the script starts from what this audience already responded to.
[no persons detected]
[mood: aesthetic]
[setting: home]
[production: phone]
Why AI faceless content all looks the same:
Every model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturatedEvery model gets the same prompt and no niche dataScripts written without reading one winning transcriptFormats copied after they already saturated
Everything you need to pick the next video, for every channel you run
Viral Library by niche
Proven posts grouped by niche (Pro and Ultra), useful when you're deciding which faceless niche to open next.
Formats before they saturate
Viral formats, hashtags, audios and topics while they climb, so you adopt them early instead of making the hundredth copy.
Alerts per channel
A rival channel's outlier, a topic spiking, an audio entering your niche. Alerts tell you what to make next.
“ContentScout is the closest I've been to having a content director: my metrics and my competitors in one place, ideas out of my own data, and a workspace per client. And it connects with Claude.”
Teo Visuals
Video editor and agency owner
@teovisuals
“I manage my personal brand and my clients' content here. I explore trends, see which posts worked and why, and get ideas that don't sound generic. Creating for yourself is the hardest part, and this makes it easy.”
Sara
Freelance content manager
@sara_quintero02
“ContentScout's AI really understands my niche. It's not generic slop, it reads my audience the way a strategist would.”
Tomi G
YouTuber
@tunigoya
Ask Scouty what your channel should post next
Scouty reads your niche and your channels, then drafts the next batch.
Ask Scouty which faceless niche is growing
Plug your social brain into your assistant.
Connect ContentScout through MCP and your assistant works with your real data: your accounts, your niche and your competitors.
Autopilot is only autopilot if it knows what to do.
Start free trialWorks with Claude, ChatGPT/Codex and any LLM that supports MCP.
For people who run channels without showing their face
Faceless channel operators
Pick topics from the niche's outliers instead of hoping the algorithm likes your guess.
People running several channels
One workspace per niche, up to 5 on Ultra, each with its own competitors and keywords.
Pipeline builders
Connect the MCP and make ContentScout the research step at the start of your faceless pipeline.
Editors and producers
Get the transcripts and formats of winning videos before you cut the next one.
Voiceover and storytelling channels
Read how the top story channels open their first lines and how long their videos run.
Affiliate and product channels
See which product videos break out in a niche and what the comments ask for.
Start free and see it on your own accounts
No card to start. Plans start at $29 a month.
FAQ
Split it into research, script, assets, publishing and measurement. ContentScout finds the outliers, hooks, audios and transcripts working in your niche, and through its MCP ChatGPT or Claude reads them to write the scripts. An image, video or voice tool creates the assets and a scheduler publishes; ContentScout then tracks each post against your channel's median.
No. It does not generate images, video or voice, and it does not publish. Faceless automators usually handle the video; ContentScout handles the part they skip, which is deciding what to make and measuring how it did.
Track the niche's keywords for a couple of weeks and compare views per day with the number of creators posting. ContentScout builds that daily history for every keyword you track, and shows which channels in the niche post outliers against their own median. Rising views with few creators is the opening you want.
Because the model writing them knows nothing about your niche, so it produces the average video. Give it data first: through the MCP, Claude or ChatGPT can read the transcripts, hooks and formats of posts that beat their channel's median, and the script starts from what your audience already responded to.
While it is still climbing. ContentScout flags viral formats, audios and topics as they rise and shows the outliers using them, so you can see how many channels already jumped on it before you make your version.
TikTok, YouTube (Shorts included) and Instagram Reels. It reads only public data: posts, captions, covers, transcripts, on-screen text, comments and public metrics. No DMs, no private data, no follower lists.
Each niche or group of channels can have its own workspace: 1 on Basic ($29/mo), 3 on Pro ($49/mo) and 5 on Ultra ($89/mo). Tracked accounts go from 4 on Basic to 16 on Ultra, counting your own channels and the rivals you watch.
Connecting ContentScout to Claude or ChatGPT through the MCP is a one-time setup. Chaining the rest depends on the generation tool and scheduler you pick: some connect straight to your assistant, others need someone comfortable wiring tools together.