ContentScout

Track any keyword and watch the conversation move

A keyword in ContentScout is not a search, it is a running record:

  • See what gets published about a topic, and who is publishing it.
  • Watch posts, creators and views per day build a curve over time.
  • Read the sentiment underneath, on video and image, not just text.

Trusted by 894+ agencies and content teams

Which of @rivalfit's posts beat their median this month, and why?

AnalyzeInstagram, TikTok
Scoutycompared 26 posts against their own median
3 squat mistakes you're makingposted Oct 2
formatReelviews1.2M9.4x
What I eat in a day at 2,000 kcalposted Oct 9
formatTikTokviews640K5.1x
12-minute no-equipment routineposted Oct 5
formatReelviews410K3.2x
Answering your questionsposted Oct 12
formatTikTokviews96K0.8x
Scouty's readEvery win is a hook-first tutorial under 40 seconds. Their Q&A posts land below median every time.

analyze

Searching a topic tells you today. Tracking it tells you where it is going

Every keyword keeps its own history

Each day's run adds a point: how many posts surfaced, how many creators, how many views. That curve is what separates a topic that is climbing from one that is already loud and dying.

Track your first keyword →

What a tracked keyword brings back:

  • Posts published about it
  • Creators carrying it
  • Views and median views per day
  • Sentiment in the comments
  • Formats that dominate it
  • Posts still in the topic
  • Spikes and slowdowns
  • New accounts entering

what they say

Like having a content director, creative strategist and data analyst, all at once.

"ContentScout is the closest I’ve been to having a content director: my metrics and my competitors in one place, ideas out of my own data, and a workspace per client. And it connects with Claude."
Teo VisualsAgency owner · @teovisuals
"I manage my personal brand and my clients’ content here. I explore trends, see which posts worked and why, and get ideas that don’t sound generic. Creating for yourself is the hardest part, and this makes it easy."
SaraFreelance content manager · @sara_quintero02
"ContentScout’s AI really understands my niche. It’s not generic slop, it reads my audience the way a strategist would."
Tomi GYouTuber · @tunigoya

faq

What people ask us

Anything else? Book 30 minutes with the team and we'll look at it with your accounts.

Book a call →
How is tracking a keyword different from searching one?

A search shows you today. A tracked keyword runs every day and keeps the result, so you get a curve: posts, creators and views per day. That is what tells you whether a topic is climbing or fading.

What does each run measure exactly?

What that day's result set adds up to. It is not a running total: the posts that surface change on every run, so the number measures the size of the conversation that day.

Does it read comments and transcripts?

Yes. That is what makes it work on video platforms, where the caption rarely contains what the post actually says.

How many keywords can I track?

From 2 to 12 depending on the plan, and you can swap them whenever you want.

Can I track keywords per client?

Yes. Each workspace has its own keywords, so a client's topics never mix with another's.

The data and social intelligence platform powering the content industry.

5-day free trial on every plan. Plans start at $29 a month.