Works with Claude. 
@calai.app
Competitor · last 12 posts
Followers
380K
Views
No data
Engagement
0.1%
Top outlier
12.5x
Manage more clients without drowning in tabs
Every account you run, in one place instead of fifteen:
- One workspace per client, no more logging in and out all day.
- Every client's competitors read for you, every 24 hours.
- The answer to 'why did the numbers move?' before the call starts.
- One workspace per client
- 10,000+ posts and accounts analyzed daily
- No client logins needed
Stop opening fifteen tabs to answer one question
Every client and every competitor on one screen
Add the accounts you manage and the ones they compete with. ContentScout reads all of them daily and tells you what changed, so Monday starts with a summary instead of with fifteen logins.
Analytics
@cocinaconmarta
Your metrics
Last 30 days · vs previous 30 days148.2K
+4%Followers
Total followers across your connected channels
46
-8%Posts
Posts across your connected channels
3.9M
+22%Views
Total views on your videos and reels
312.4K
+17%Likes
Total likes received
8.9K
+31%Comments
Comments received
Your hooks
Views don't compare across networks. Pick one to see your hook ranking.
Their pillars
Sample figures. The covers are real posts.
1
200.7K
200.7KContent creation
Topics: content ideas, viral formats, repurpose content, strategy
2.9M49 posts
2
341.9K
341.9KSocial media strategy
Topics: instagram growth, follower growth, viralization
2.2M30 posts
3
222.5K
222.5KMonetization tips
Topics: business growth, testimonials, sales message, lead magnets
1M11 posts
4
30.9K
30.9KVideo editing
Topics: edit audio, editing tips, video layout, record videos
894.4K8 posts
5
10.3K
10.3KPersonal growth
Topics: overcome fear, motivation, weekly organization
697.2K21 posts
Content creation is their strongest topic: their most-posted and their best average performance.
Posting consistency
Last 30 days
20 posts · 17 active days
SMTWTFS
LessMore
Outliers from your competitors
@xntonio9
Outlier 3.5xHighly saved
Day 1. SOMBRERO FLICK‼️🇧🇷 #xntonio #football#Soccer#footballtiktok#tutorial
4.2M261.1K72580.0K8.5K
@naughtyfork
Outlier 2.8xLikes above averageHighly saved
Some delish dishes in NYC this week! #nyc #Foodie #fyp #nycfood
341.9K34.4K12011.6K4.6K
@maki.techhh
Outlier 2.5xLikes above averageHighly saved
My vacation gaming setup specs 🖤 | #techtok #setup #minimalist #setupgaming #peripherals | @CozyDanny
630.2K56.5K4928.4K2.1K
For every account on your plate, reveal:
Top hooks and pillarsBest posting hoursTopic gapsComment sectionsFollower spikesFormats and video lengthsPosting consistencyWhat competitors changed this weekTop hooks and pillarsBest posting hoursTopic gapsComment sectionsFollower spikesFormats and video lengthsPosting consistencyWhat competitors changed this weekTop hooks and pillarsBest posting hoursTopic gapsComment sectionsFollower spikesFormats and video lengthsPosting consistencyWhat competitors changed this weekTop hooks and pillarsBest posting hoursTopic gapsComment sectionsFollower spikesFormats and video lengthsPosting consistencyWhat competitors changed this week
Hear what people say about your brands the day they say it
Track mentions, keywords and comment sections for each brand you manage.
You catch the complaint, the question or the trend while you can still act on it, not in the monthly report.
Tracking
Follow what gets published about a topic on TikTok, Instagram and YouTube, and who is publishing it.
nyc food
TT
Posts
30
Top post
2.7Mviews
Last run
2h ago
soccer skills
TT
Posts
30
Top post
42Mviews
Last run
6h ago
gaming setup
TT
Posts
30
Top post
2.1Mviews
Last run
yesterday
makeup tutorial
TT
Posts
30
Top post
5.5Mviews
Last run
15h ago
ecommerce tips
TT
Posts
30
Top post
219Kviews
Last run
3h ago
What you can listen to per brand:
Brand mentionsSentiment analysisProduct questions in commentsCompetitor keywordsNew topics in the nicheConversations worth joiningBrand mentionsSentiment analysisProduct questions in commentsCompetitor keywordsNew topics in the nicheConversations worth joiningBrand mentionsSentiment analysisProduct questions in commentsCompetitor keywordsNew topics in the nicheConversations worth joiningBrand mentionsSentiment analysisProduct questions in commentsCompetitor keywordsNew topics in the nicheConversations worth joining
Nothing slips through, on any account you touch
ContentScout reads every brand you manage 24/7,
and pings you the moment something moves,
so you find out before the client does.
Marketing & Social MediaYOUR NICHESep 9
58% of the viral posts in your niche are shot at home.
Across the other niches it's 37%. It doesn't say that's what made them viral, it says what the ones that got there look like.
Bring it into your content without copying anyone.
@calai.appCOMPETITORSSep 9@calai.app's videos between 10 and 15 seconds median 2.4× the views of everything longer they post.
Measured on their last 60 posts, against their own median.
Try that length on your next video.
@sephoraYOUR ACCOUNTSSep 9You've posted about pricing 5 times. All 5 beat your median, and no other topic does that.
It's your most reliable topic, and the one you post least.
Move it up in next week's calendar.
@sephoraYOUR ACCOUNTSSep 8Videos you record with an office background do 2× better than the rest of yours.
Same length, same topics. What changes is the room.
Shoot the next two there and compare.
@hormoziCOMPETITORSSep 8Their best recent post ran 7.2× @hormozi's own median after switching the hook to a question.
Their three previous posts opened with a statement.
Look at what that post had, and keep the shape.
pilates at homeYOUR NICHESep 8
Your “pilates at home” keyword is up 25% this week, and its outliers are pulling 45% more than last week's.
The conversation is still climbing.
Join it now, not once it's over.
Marketing & Social MediaYOUR NICHESep 9
58% of the viral posts in your niche are shot at home.
Across the other niches it's 37%. It doesn't say that's what made them viral, it says what the ones that got there look like.
Bring it into your content without copying anyone.
@calai.appCOMPETITORSSep 9@calai.app's videos between 10 and 15 seconds median 2.4× the views of everything longer they post.
Measured on their last 60 posts, against their own median.
Try that length on your next video.
@sephoraYOUR ACCOUNTSSep 9You've posted about pricing 5 times. All 5 beat your median, and no other topic does that.
It's your most reliable topic, and the one you post least.
Move it up in next week's calendar.
@sephoraYOUR ACCOUNTSSep 8Videos you record with an office background do 2× better than the rest of yours.
Same length, same topics. What changes is the room.
Shoot the next two there and compare.
@hormoziCOMPETITORSSep 8Their best recent post ran 7.2× @hormozi's own median after switching the hook to a question.
Their three previous posts opened with a statement.
Look at what that post had, and keep the shape.
pilates at homeYOUR NICHESep 8
Your “pilates at home” keyword is up 25% this week, and its outliers are pulling 45% more than last week's.
The conversation is still climbing.
Join it now, not once it's over.
Walk into the call with the reason, not the chart
ContentScout reads the transcripts, covers and comments of every account you manage and their competitors, so when someone asks why a week went sideways, you have an answer that is not 'the algorithm'.
[no persons detected]
[mood: aesthetic]
[setting: home]
[production: phone]
What you will know before anyone asks:
A competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clientsA competitor of your client changed format three weeks ago and it is workingThe dip in reach lines up with a change in posting hoursThe same question keeps showing up in the comments of two clients
Everything you research on Sunday, waiting for you on Monday
A viral library for every account you run
Your clients live in different niches. Pull references for each one without opening a new research rabbit hole per brand.
Trends before the client forwards them
Catch the format while it is climbing and bring it yourself, instead of getting it in a Friday message with 'can we do this?'.
One alert feed for every brand
Competitor moves, spikes, sentiment turning, keywords cooling down. All of it in one place instead of five.
“ContentScout is the closest I've been to having a content director: my metrics and my competitors in one place, ideas out of my own data, and a workspace per client. And it connects with Claude.”
Teo Visuals
Video editor and agency owner
@teovisuals
“I manage my personal brand and my clients' content here. I explore trends, see which posts worked and why, and get ideas that don't sound generic. Creating for yourself is the hardest part, and this makes it easy.”
Sara
Freelance content manager
@sara_quintero02
“ContentScout's AI really understands my niche. It's not generic slop, it reads my audience the way a strategist would.”
Tomi G
YouTuber
@tunigoya
Ask Scouty anything about your data
Plug your social brain into your assistant.
Connect ContentScout through MCP and your assistant works with your real data: your accounts, your niche and your competitors.
Autopilot is only autopilot if it knows what to do.
Start free trialWorks with Claude, ChatGPT/Codex and any LLM that supports MCP.
A tool built for content-intensive teams
For content agencies
Manage 100s of clients without hiring more. Give them answers and results before they even ask.
For content teams and companies
Stay on top of your content game, and see what your competitors are doing.
For influencer marketing agencies
Find creators, winning topics and strategies. Build campaigns that improve on autopilot.
For top creators
For creators serious about their content game who want to grow their organic content.
For indiehackers and social sellers
Use ContentScout to find what's winning and spot content that prints money.
For agents
Use ContentScout's MCP to build a central content brain that tells your content automations what to do.
Start free and see it on your own accounts
No card to start. Plans start at $29 a month.
FAQ
Every client gets its own workspace, with its own tracked accounts, competitors and keywords. You switch brand in one click instead of logging in and out, and nothing from one client shows up in another.
No. It all runs on public profiles, so you can add an account the day you win the client, and even study a prospect's account before the pitch.
That is what it is built for. Instead of a chart going down, you get the reasons around it: a competitor changing tack, a format that stopped working, posting hours that shifted, what the audience started asking in the comments.
You track the brand name, the product and the topics of its niche as keywords. ContentScout brings back who is publishing about them, whether the conversation grows or fades, and the sentiment in the comments, on video and image, not just text.
Yes, and it is usually the first thing people notice. The data for every account is already gathered, compared against each account's own median and explained, so the report is edited instead of built from scratch.
Only what is already public on the platforms: posts, captions, covers, transcripts, comments and the metrics any profile shows. We never read private or internal data. No DMs, no follower or following lists, no inbox.
Yes. Monthly and annual plans cancel from your account settings, in two clicks, with nobody to talk to on the way out.