What is working on social and how to use AI to create better. New posts every week.
Our latest data shows how utility-focused reels and extreme outliers are driving the highest view counts on Instagram across six major niches.
Read →A weekly sample of over 2,000 TikTok posts reveals that pet content leads in reach, while study videos achieve high engagement rates.
Read →Gaming dominated YouTube views with a 66 million average this week, but pulled exactly 0.00 percent median engagement. Here is what the data from 723 posts across five niches shows.
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