InstagramHome & InteriorsUpdated: August 13, 2026

The Top Home and Interiors Creators on Instagram Ranked by Reach

We analyzed 69 public posts in the Home and Interiors niche on Instagram this week to see which creators are earning the most reach. Across this sample, posts averaged 472,150 views with a median engagement rate of 2.98 percent. Based on these metrics, creators like @mk.craft_house, @nikl0w, and @designsbyashleyknie are currently leading the rankings.

ContentScout's own analysis: we sample real public posts matching home & interiors search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. The ranking measures reach pulled inside this sample, not follower count or account size.

472K

Avg. views

3.0%

Median engagement

Posts analyzed

First week with data

Vs. last week

@mk.craft_house
Small Bedroom Space Hacks: 9 Smart Storage Ideas to Maximize Every Square Foot Turn your bedroom into a highly functional and modern space by using every hidden corner wisely. From behind-the-door sto
14M
total views
1
posts
2.8%
engagement
@nikl0w
Some space-saving hacks that we actually use. A compilation of our favorite ways we transformed our NYC apartment with a projector setup, magnetic knife rack, nesting glasses, under-bed storage bins,
3.6M
total views
1
posts
6.4%
engagement
@designsbyashleyknie
Lighting is one of the things that will make or break the coziness of your home. First things first, incandescent bulbs and second, put all of your lights on a dimmer. Small kitchen lamps I will use 1
3.2M
total views
1
posts
7.1%
engagement
@hillhouseinteriors
Inviting, mesmerising and beyond beautiful, the drawing room in our Berkshire project is giving all the feels today. This was such a special room to design, and there is nothing better than seeing the
2.4M
total views
1
posts
2.4%
engagement
@eloisepreen
this vibe at home always >> #midcenturymodern #homeinspo #interiordesign #homedecor #lifestyleaesthetic
1.5M
total views
2
posts
7.0%
engagement
@amykartheiserdesign
These are timeless guidelines to help interior design your space!
1.3M
total views
1
posts
1.0%
engagement
@courtneyungaro_spaceanddesign
My top 3 interior design tips from almost 20 years as an interior designer, including if I could only give 1 tip for the rest of my career what it would be 😀 . . . #InteriorDesign #designtips #design
1.2M
total views
1
posts
1.3%
engagement
@lilswalty
Rules that are meant to be broken. #interiordesign #interiordesigner #denverinteriordesign #denverinteriordesigner #interiordesigntips #interiordesignideas
1M
total views
2
posts
4.2%
engagement
@interiorsbypragyatunge
POV: You thought this was just a living room… 👀 Wait till you see what’s hidden inside! ✨ One smart design decision = an extra room without adding extra space. Would you create this in your home?
795K
total views
1
posts
0.6%
engagement
@comestayawhile
SPRUCE MY SPACE: The Small Living Room Every week I mock up how I’d design rooms you submit and this living room has so much potential. The biggest issue is the heavy sofa and light green wall color
438K
total views
1
posts
1.6%
engagement
@donborsch
interior design keeps a home alive 🥹 #home #interiordesign
354K
total views
1
posts
8.4%
engagement
@moonpriyaa
Creating a cozy home is all about finding inspiration that matches your style ✨🏡 Lately, I’ve been exploring different room designs, decor ideas, and home styling inspiration on @eclife_create and d
327K
total views
1
posts
0.6%
engagement
@rebornspacestv
Real Moon Epoxy Art🌕 . #epoxy #resin #resinartwork #moonresin #interiorreels
296K
total views
1
posts
1.6%
engagement
@im_ericwang
Always adding more color and functionality to my space :) - - - - #homedecor #interiordesign #furniture #midcenturymodern
293K
total views
1
posts
3.1%
engagement
@katefulller
Part 21 of my 25 Interior Design Tips for 2025 ✨ How to style your coffee table like an interior designer 👇 Made a shoppable list—comment “want” 1️⃣ Do you need a coffee table? Yes—always. In small
284K
total views
4
posts
3.8%
engagement
@saraparkerdesign
Let’s treat our homes how they deserve to be treated! #interiordesign #homedecor #designtips #homedecorating #hosting
241K
total views
2
posts
6.4%
engagement
@mrsremiashten
decorating & setting up my dream office! 💕 — #renovation #homedecor #office #homeowner
186K
total views
1
posts
2.2%
engagement
@prestonkonrad
The 26 home decor trends are here! These are some of the big interior design trends I’m expecting to see a lot of in 2026, and to be honest I’m digging all of them! What do you think?! Good news is
141K
total views
1
posts
3.0%
engagement
@kiva.brent
Don’t give up on your narrow entryway! There are many ways to maximize the space so it’s looks chic while giving you much needed storage!
122K
total views
1
posts
0.9%
engagement
@jamesbok
5 Space Saving Hacks for small spaces 🪑 #homeorganization #apartmentdecor #functionaldesign #organizationtips
113K
total views
1
posts
2.3%
engagement
@alexandragater
I’m Alexandra Gater, a home decor expert who never saw real homes like tiny apartments, rentals, the spaces most of us actually live in, reflected on TV. So I created my own design channel and bring y
103K
total views
2
posts
4.5%
engagement
@allexmarielle
#homeinspo
93K
total views
1
posts
12.3%
engagement
@juliejones_designs
Go check them out! #interiordesign #spaceplanning #tips #youtube
79K
total views
2
posts
2.3%
engagement
@designedbybeen
#interiordesign #explore #foryou #decorideas #interiordesigninspiration
72K
total views
1
posts
5.3%
engagement
@blainearchitects
Designing a small space? Don’t settle for less.  Midcentury design proves that compact homes can still be full of personality and style. In this reel, I’m sharing 5 easy ways to make the most of your
68K
total views
1
posts
3.7%
engagement

questions

Questions, answered.

How are these rankings determined?+

These rankings are generated by ContentScout, a platform that reads social data and turns it into content insights. We analyzed a sample of 69 public posts this week to rank creators based on their reach and views within this specific sample, not by their overall follower counts.

What are the average performance numbers for this niche?+

For the posts sampled this week, the average view count across the entire niche is 472,150 views. The median engagement rate for these posts is 2.98 percent.

How does this week's performance compare to past weeks?+

This is the first time we have collected and published data for this page. Because of this, there is no prior run to compare these numbers against yet.

What themes are working well for the top-performing creators?+

The top posts in this sample focus on practical home advice. Highly viewed content includes space-saving hacks for small bedrooms, room organization compilations, and tips on using lighting to make a home feel cozy.