How is this data measured?

ContentScout samples public posts in the Food and Cooking niche on YouTube each week. The platform calculates average views and median engagement rates for each hashtag based on actual post performance.

Which hashtag has the highest average views?

#chicken leads the ranking with 24,667,166 average views across 3 posts in the sample.

Do high average views guarantee success for my post?

No. A hashtag's average views describe the past performance of posts using it, rather than a guarantee for your own content.

Should I use all of these hashtags at once?

No. The data lists individual tags and their metrics separately, so do not combine them all into a single post.

YouTubeFood & CookingUpdated November 13, 2026

YouTube Food and Cooking Hashtag Performance

This week, we sampled 201 public posts in the Food and Cooking niche on YouTube. The average views across the sample sit at 11,350,076 with a median engagement rate of 0.73 percent. For comparison, the previous run recorded an average of 13,413,545 views.

ContentScout's own analysis: we sample real public posts matching food & cooking search terms on YouTube and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

avg. views

11M

11,350,076 per post

median engagement

0.7%

0.73% exact

posts analyzed

201

public, from this week

vs. last week

-15%

in average views