ContentScout
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YouTubeFood & Cooking

Top YouTube Food & Cooking Hashtags

This week, ContentScout sampled 129 public YouTube posts in the Food and Cooking niche. The average views across the sample are 7,745,761, up from 6,636,650 in the previous run. The median engagement rate sits at 1.40 percent.

ContentScout's own analysis: we sample real public posts matching food & cooking search terms on YouTube and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

7.7M
Avg. views
1.4%
Median engagement
129
Posts analyzed
+17%
Vs. last week
  1. #eating

    #eating

    3 posts in sample

    22M
    Avg. views
  2. #asmr

    #asmr

    2 posts in sample

    21M
    Avg. views
  3. #reels

    #reels

    2 posts in sample

    19M
    Avg. views
  4. #foodasmr

    #foodasmr

    2 posts in sample

    18M
    Avg. views
  5. #shortsfeed

    #shortsfeed

    4 posts in sample

    13M
    Avg. views
  6. #shorts

    #shorts

    35 posts in sample

    11M
    Avg. views
  7. #bread

    #bread

    2 posts in sample

    11M
    Avg. views
  8. #viralvideo

    #viralvideo

    7 posts in sample

    8.4M
    Avg. views
  9. #trending

    #trending

    10 posts in sample

    7.6M
    Avg. views
  10. #dinner

    #dinner

    3 posts in sample

    6.3M
    Avg. views
  11. #easyrecipe

    #easyrecipe

    19 posts in sample

    6.3M
    Avg. views
  12. #food

    #food

    36 posts in sample

    5.4M
    Avg. views
  13. #viral

    #viral

    13 posts in sample

    4.4M
    Avg. views
  14. #usa

    #usa

    2 posts in sample

    3.5M
    Avg. views
  15. #cooking

    #cooking

    22 posts in sample

    3.5M
    Avg. views
  16. #recipe

    #recipe

    52 posts in sample

    3M
    Avg. views
  17. #dessert

    #dessert

    3 posts in sample

    2M
    Avg. views
  18. #highprotein

    4 posts in sample

    2M
    Avg. views
  19. #baking

    #baking

    3 posts in sample

    1.8M
    Avg. views
  20. #mealprepideas

    #mealprepideas

    4 posts in sample

    1.3M
    Avg. views
  21. #mealprep

    #mealprep

    10 posts in sample

    1.3M
    Avg. views
  22. #snacks

    #snacks

    8 posts in sample

    395K
    Avg. views
  23. #healthy

    #healthy

    2 posts in sample

    395K
    Avg. views
  24. #protein

    #protein

    2 posts in sample

    239K
    Avg. views
  25. #recipes

    #recipes

    2 posts in sample

    217K
    Avg. views
questions

Questions, answered.

How is this data measured?+

ContentScout reads social data from real public posts sampled this week and calculates average views and median engagement rates for each hashtag.

Which hashtag has the highest average views?+

Hashtag eating leads the ranking with an average of 21,900,000 views across 3 posts in the sample, though its median engagement rate is 0.00 percent.

Should I use all of these hashtags at once?+

No. A hashtag's average views describe the posts using it and do not guarantee results for your own content.

Which hashtags appear most frequently in the sample?+

Hashtag recipe appears on 52 posts, hashtag food appears on 36 posts, and hashtag shorts appears on 35 posts.

Which hashtag has the highest engagement rate in the data?+

Hashtag usa has the highest median engagement rate at 5.73 percent across 2 posts, with an average of 3,513,216 views.