Trending TikTok Posts in the Small Business Niche
This week, we analyzed 164 public Small Business posts on TikTok to see which content is pulling the most engagement. The sampled videos reached an average of 574,707 views with a median engagement rate of 7.40%. Because this is the first time we have compiled this data, these numbers will serve as our baseline moving forward.
ContentScout's own analysis: we sample real public posts matching small business search terms on TikTok and score them by how much engagement they're getting relative to how recently they were posted. It is not TikTok's official trending list.
- Open post on the platform

@ivanfitteds
Always buy small, they sell not to get rich but to survive #fyp #SmallBusiness #foryoupage
- views
- 1.1M
- likes
- 114K
- comments
- 250
- Open post on the platform

@paint_with_savannah
#fyp #foryoupage #viral #SmallBusiness
- views
- 3.5M
- likes
- 482K
- comments
- 7.7K
- Open post on the platform

@theschoolofhardknocks
The Russian BILLIONAIRE 🤯 I interviewed the $5 Billion man Ratmir Timashev in New York City and I asked him how he got RICH! I asked him about the economics of the Soviet Union and why he believes in capitalism today. I also asked him how he got into software and sold a company for $5 Billion. Lastly, I asked him the one trait all billionaires share. #wealth #entrepreneur #financialfreedom #motivation
- views
- 1.2M
- likes
- 161K
- comments
- 684
- Open post on the platform

@lbcnews
Emmanuel’s turned the eclipse into a business opportunity! #eclipse #solareclipse #london #entrepreneur #fyp
- views
- 252K
- likes
- 20K
- comments
- 188
- Open post on the platform

@elysebreannedesign
update: the sale is working but there’s still several thousand left!! I’m so beyond grateful to my team for packing so many orders so fast, if you’re waiting on your iPad case, please be patient with us!! #smallbusinessowner #ipadcase #artist #orderpacking
- views
- 4.7M
- likes
- 124K
- comments
- 380
- Open post on the platform

@ideaminty
Genius business idea 💡 #business #businessideas #sidehustle #SmallBusiness #entrepreneur
- views
- 748K
- likes
- 27K
- comments
- 323
- Open post on the platform

@cc.campbell
A little golf range action is perfect for a Thursday morning! #smallbusinessowner #dayinthelife #morningroutine
- views
- 2M
- likes
- 117K
- comments
- 1.2K
- Open post on the platform

@hardknockswomen
I interviewed Elena Cardone@Elena Cardone , who’s helped build a $1 BILLION empire alongside her husband. 💰🤯 We talked about what it’s really like building a billion-dollar business together, how women can create an empire of their own, and what she’d say to someone who’s struggling with confidence. #entrepreneur #womeninbusiness #billionaire #success #mindset
- views
- 1.4M
- likes
- 137K
- comments
- 241
- Open post on the platform

@imogenlivitsanis
@poolboy.au FIRST EVER COLLAB WITH @Embryolisse Australia & NZ now live on insta (you’re in for a treat) !!! Shock horror I’m also the animation team at Pool Boy #stopmotion #SmallBusiness #business #ditl #Vlog
- views
- 105K
- likes
- 12K
- comments
- 119
- Open post on the platform

@rerediyshop
Hi Dinoshka, this is your order packing video, hope you like it!💕💕#luckyscoop #mysteryscoop #asmr #packingorders #mysterybox
- views
- 750K
- likes
- 75K
- comments
- 1K
Questions, answered.
How is this data collected and measured?+
This data is compiled using ContentScout, a tool for content creators that reads public social data. We analyzed 164 public TikTok posts from the Small Business niche this week and ranked them based on our own scoring system.
What are the average performance metrics for these posts?+
The sampled posts in this niche achieved an average of 574,707 views and a median engagement rate of 7.40%.
How do these trends compare to last week?+
We do not have a prior data run to compare these numbers against yet. This is the first time we are publishing this performance data for the Small Business niche.
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