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TikTokSmall Business

Trending TikTok Posts in the Small Business Niche

This week, we analyzed 164 public Small Business posts on TikTok to see which content is pulling the most engagement. The sampled videos reached an average of 574,707 views with a median engagement rate of 7.40%. Because this is the first time we have compiled this data, these numbers will serve as our baseline moving forward.

ContentScout's own analysis: we sample real public posts matching small business search terms on TikTok and score them by how much engagement they're getting relative to how recently they were posted. It is not TikTok's official trending list.

575K
Avg. views
7.4%
Median engagement
164
Posts analyzed
First week with data
Vs. last week
  1. Open post on the platform
    Always buy small, they sell not to get rich but to survive #fyp #SmallBusiness #foryoupage

    @ivanfitteds

    Always buy small, they sell not to get rich but to survive #fyp #SmallBusiness #foryoupage

    views
    1.1M
    likes
    114K
    comments
    250
  2. Open post on the platform
    #fyp #foryoupage #viral #SmallBusiness

    @paint_with_savannah

    #fyp #foryoupage #viral #SmallBusiness

    views
    3.5M
    likes
    482K
    comments
    7.7K
  3. Open post on the platform
    The Russian BILLIONAIRE 🤯 I interviewed the $5 Billion man Ratmir Timashev in New York City and I asked him how he got

    @theschoolofhardknocks

    The Russian BILLIONAIRE 🤯 I interviewed the $5 Billion man Ratmir Timashev in New York City and I asked him how he got RICH! I asked him about the economics of the Soviet Union and why he believes in capitalism today. I also asked him how he got into software and sold a company for $5 Billion. Lastly, I asked him the one trait all billionaires share. #wealth #entrepreneur #financialfreedom #motivation

    views
    1.2M
    likes
    161K
    comments
    684
  4. Open post on the platform
    Emmanuel’s turned the eclipse into a business opportunity!  #eclipse #solareclipse #london #entrepreneur #fyp

    @lbcnews

    Emmanuel’s turned the eclipse into a business opportunity! #eclipse #solareclipse #london #entrepreneur #fyp

    views
    252K
    likes
    20K
    comments
    188
  5. Open post on the platform
    update: the sale is working but there’s still several thousand left!! I’m so beyond grateful to my team for packing so m

    @elysebreannedesign

    update: the sale is working but there’s still several thousand left!! I’m so beyond grateful to my team for packing so many orders so fast, if you’re waiting on your iPad case, please be patient with us!! #smallbusinessowner #ipadcase #artist #orderpacking

    views
    4.7M
    likes
    124K
    comments
    380
  6. Open post on the platform
    Genius business idea 💡 #business #businessideas #sidehustle #SmallBusiness #entrepreneur

    @ideaminty

    Genius business idea 💡 #business #businessideas #sidehustle #SmallBusiness #entrepreneur

    views
    748K
    likes
    27K
    comments
    323
  7. Open post on the platform
    A little golf range action is perfect for a Thursday morning! #smallbusinessowner #dayinthelife #morningroutine

    @cc.campbell

    A little golf range action is perfect for a Thursday morning! #smallbusinessowner #dayinthelife #morningroutine

    views
    2M
    likes
    117K
    comments
    1.2K
  8. Open post on the platform
    I interviewed Elena Cardone@Elena Cardone , who’s helped build a $1 BILLION empire alongside her husband. 💰🤯 We talked

    @hardknockswomen

    I interviewed Elena Cardone@Elena Cardone , who’s helped build a $1 BILLION empire alongside her husband. 💰🤯 We talked about what it’s really like building a billion-dollar business together, how women can create an empire of their own, and what she’d say to someone who’s struggling with confidence. #entrepreneur #womeninbusiness #billionaire #success #mindset

    views
    1.4M
    likes
    137K
    comments
    241
  9. Open post on the platform
    @poolboy.au FIRST EVER COLLAB WITH @Embryolisse Australia & NZ now live on insta (you’re in for a treat) !!! Shock horro

    @imogenlivitsanis

    @poolboy.au FIRST EVER COLLAB WITH @Embryolisse Australia & NZ now live on insta (you’re in for a treat) !!! Shock horror I’m also the animation team at Pool Boy #stopmotion #SmallBusiness #business #ditl #Vlog

    views
    105K
    likes
    12K
    comments
    119
  10. Open post on the platform
    Hi Dinoshka, this is your order packing video, hope you like it!💕💕#luckyscoop  #mysteryscoop #asmr #packingorders #mys

    @rerediyshop

    Hi Dinoshka, this is your order packing video, hope you like it!💕💕#luckyscoop #mysteryscoop #asmr #packingorders #mysterybox

    views
    750K
    likes
    75K
    comments
    1K
questions

Questions, answered.

How is this data collected and measured?+

This data is compiled using ContentScout, a tool for content creators that reads public social data. We analyzed 164 public TikTok posts from the Small Business niche this week and ranked them based on our own scoring system.

What are the average performance metrics for these posts?+

The sampled posts in this niche achieved an average of 574,707 views and a median engagement rate of 7.40%.

How do these trends compare to last week?+

We do not have a prior data run to compare these numbers against yet. This is the first time we are publishing this performance data for the Small Business niche.