TikTok Hashtags for Small Business
This week, ContentScout sampled 166 public Small Business posts on TikTok. The average views across the sample are 1103672, and the median engagement rate is 7.78 percent. In the previous run, average views were 282069.
ContentScout's own analysis: we sample real public posts matching small business search terms on TikTok and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

#wealth
3 posts in sample
- 25M
- Avg. views
- 11.3%
- Engagement

#financialfreedom
5 posts in sample
- 15M
- Avg. views
- 11.3%
- Engagement

#handmade
2 posts in sample
- 14M
- Avg. views
- 12.6%
- Engagement

#etsyshop
2 posts in sample
- 14M
- Avg. views
- 5.7%
- Engagement

#motivation
9 posts in sample
- 9.7M
- Avg. views
- 11.3%
- Engagement

#etsy
3 posts in sample
- 9.4M
- Avg. views
- 10.9%
- Engagement

#etsyseller
4 posts in sample
- 7M
- Avg. views
- 7.6%
- Engagement

#success
2 posts in sample
- 4.8M
- Avg. views
- 10.4%
- Engagement

#unboxing
2 posts in sample
- 4.2M
- Avg. views
- 2.3%
- Engagement

#entrepreneur
30 posts in sample
- 3.7M
- Avg. views
- 8.2%
- Engagement

#perfume
2 posts in sample
- 3.5M
- Avg. views
- 8.7%
- Engagement

#miniperfume
2 posts in sample
- 3.5M
- Avg. views
- 8.7%
- Engagement

#money
7 posts in sample
- 3M
- Avg. views
- 6.0%
- Engagement

#sales
5 posts in sample
- 2.2M
- Avg. views
- 10.7%
- Engagement

#fyp
21 posts in sample
- 1M
- Avg. views
- 7.7%
- Engagement

#packingorders
21 posts in sample
- 989K
- Avg. views
- 7.0%
- Engagement

#luckyscoop
12 posts in sample
- 917K
- Avg. views
- 7.8%
- Engagement

#smallbusiness
49 posts in sample
- 913K
- Avg. views
- 7.4%
- Engagement

#asmr
8 posts in sample
- 901K
- Avg. views
- 8.3%
- Engagement

#mysteryscoop
11 posts in sample
- 885K
- Avg. views
- 7.1%
- Engagement

#marketingstrategy
2 posts in sample
- 878K
- Avg. views
- 7.6%
- Engagement

#business
17 posts in sample
- 762K
- Avg. views
- 7.2%
- Engagement

#marketingtips
4 posts in sample
- 616K
- Avg. views
- 10.3%
- Engagement

#mysterybox
6 posts in sample
- 611K
- Avg. views
- 8.3%
- Engagement

#mindset
3 posts in sample
- 556K
- Avg. views
- 4.7%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout reads public social data from 166 sampled posts this week and ranks them using its own scoring system.
Which hashtag has the highest average views?+
#wealth leads the ranking with 25123844 average views across 3 posts in the sample.
Which hashtag appears on the most posts?+
#smallbusiness appears on 49 posts in the sample, with 912971 average views and a 7.36 percent median engagement rate.
Do high average views guarantee success for my posts?+
No. A hashtag's average views describe the posts using it in the sample, and they are not a guarantee of your results.
Should I use all of these hashtags at once?+
No. The data shows individual hashtag performance across different posts, and you do not need to use all of them together.
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