TikTok Hashtags for Small Business
This week, we sampled 165 public Small Business posts on TikTok. The average views across the sample are 1345224, up from 1061628 in the previous run. The median engagement rate is 6.72 percent. ContentScout ranks the top performing hashtags below based on platform data.
ContentScout's own analysis: we sample real public posts matching small business search terms on TikTok and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

#wealth
3 posts in sample
- 35M
- Avg. views
- 13.4%
- Engagement

#financialfreedom
4 posts in sample
- 26M
- Avg. views
- 12.3%
- Engagement

#motivation
5 posts in sample
- 21M
- Avg. views
- 13.4%
- Engagement

#entrepreneur
31 posts in sample
- 4.9M
- Avg. views
- 8.4%
- Engagement

#trending
4 posts in sample
- 3.2M
- Avg. views
- 4.7%
- Engagement

#sad
2 posts in sample
- 3M
- Avg. views
- 7.5%
- Engagement

#islam
2 posts in sample
- 2.7M
- Avg. views
- 6.3%
- Engagement

#money
4 posts in sample
- 2.5M
- Avg. views
- 6.9%
- Engagement

#muslim
2 posts in sample
- 2.5M
- Avg. views
- 8.6%
- Engagement

#vlog
2 posts in sample
- 2.4M
- Avg. views
- 11.1%
- Engagement

#foryoupage
4 posts in sample
- 2.3M
- Avg. views
- 6.6%
- Engagement

#foryou
5 posts in sample
- 2.2M
- Avg. views
- 6.5%
- Engagement

#work
3 posts in sample
- 2.1M
- Avg. views
- 5.2%
- Engagement

#viral
6 posts in sample
- 2.1M
- Avg. views
- 4.1%
- Engagement

#pov
2 posts in sample
- 2M
- Avg. views
- 10.3%
- Engagement

#businessowner
15 posts in sample
- 1.6M
- Avg. views
- 8.3%
- Engagement

#businessidea
2 posts in sample
- 1.6M
- Avg. views
- 5.5%
- Engagement

#orderpacking
2 posts in sample
- 1.5M
- Avg. views
- 5.2%
- Engagement

#asmrpackaging
3 posts in sample
- 1.4M
- Avg. views
- 5.5%
- Engagement

#handmade
3 posts in sample
- 1.4M
- Avg. views
- 3.6%
- Engagement

#capcut
4 posts in sample
- 1.3M
- Avg. views
- 3.5%
- Engagement

#fypシ
7 posts in sample
- 1.3M
- Avg. views
- 6.3%
- Engagement

#businesstiktok
3 posts in sample
- 1.2M
- Avg. views
- 2.3%
- Engagement

#business
19 posts in sample
- 1.2M
- Avg. views
- 8.1%
- Engagement

#fyp
22 posts in sample
- 1.2M
- Avg. views
- 5.4%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout reads social data from 165 public Small Business posts sampled this week. The platform calculates a specific score for each hashtag based on real performance.
Should I use all of these hashtags at once?+
No. The data lists individual hashtags that appeared on specific posts in the sample. You do not need to use every tag on a single post.
Do high average views mean my post will reach that number?+
No. A hashtag's average views describe the posts using it in the sample. It is not a guarantee of reach for your own content.
What is the difference between broad and specific tags?+
Tags like #wealth have 34769087 average views across 3 posts, while tags like #businessowner appear on 15 posts with 1634736 average views. The sample shows a mix of broad terms and niche terms.
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