TikTok Beauty and Skincare Trends This Week
This week on TikTok, Beauty and Skincare content is driving major engagement. Based on our latest analysis of scraped posts, videos in this niche are pulling in an average of 6,368,743 views with a median engagement rate of 10.17%. The top hashtag is #makeup, followed closely by #fyp, #SkinCare, and #GRWM, while the sound "Slowly Getting Joyful" is currently leading audio usage.
This ranking is ContentScout's own analysis: we sample real public posts matching beauty & skincare search terms on TikTok, score them by how much engagement they're getting relative to how recently they were posted, and rank the top results. It is not TikTok's official trending list.
| # | Post | Views | Likes | Comments | |
|---|---|---|---|---|---|
| 1 | @naphbehindthescenes Birthday was the 15th, but here’s a late vlog😅🎂 #fyp #grwm #blackgirl #makeup #skincare | 1.3M | 237K | 1.1K | View post |
| 2 | @noeminikita are you okay? #skincare #comedy #couple #trend #skincareroutine | 5.9M | 178K | 1.6K | View post |
| 3 | @ipaint.onmyface #fyp #viral #makeup #glittermakeup #creativemakeup | 1.2M | 500K | 681 | View post |
| 4 | @josiealesia THE DAY HAS FINALLY COME !! #grwm #josiealesia | 563K | 87K | 114 | View post |
| 5 | @jules_must_die Grwm for date night #whimsy #fyp #aethestic #outfit #grwm | 1.2M | 244K | 720 | View post |
| 6 | @itss_christella 💗💗💗 #fyp #makeup #fypシ゚viral | 937K | 96K | 1.7K | View post |
| 7 | @jacobne66qudao3 Colors in 1 Swipe!✨💕The Ultimate Lazy Makeup Hack✨‼️ #tiktokshop #EyeshadowStick #beauty #makeup#tiktokshopsummersale | 1.3M | 5.1K | 40 | View post |
| 8 | @jules_must_die Grwm for fall it is now fall happy fall #whimsy #fyp #aethestic #grwm #makeup | 115K | 23K | 118 | View post |
| 9 | @ingeborg.cortsen.2 Always a fail #makeup #cleaningbrushes #girlspov #BeautyTok # | 1.3M | 88K | 96 | View post |
| 10 | @sisynotforall #hair #grwm | 316K | 33K | 27 | View post |
Questions, answered.
How was this data collected?+
ContentScout analyzed a sample of real posts scraped this week. Because this is the first time this page has data, there is no prior run to compare these numbers against yet.
What are the average engagement metrics for these beauty and skincare posts?+
The analyzed posts generated an average of 6,368,743 views. The median engagement rate across this sample sits at 10.17%.
Which hashtags are appearing most frequently?+
#makeup is the top hashtag with 16 appearances, followed by #fyp with 14. Other prominent tags include #SkinCare with 8, #GRWM with 7, and #BeautyTok with 3.
Are there any specific audio tracks driving views right now?+
The sound "Slowly Getting Joyful" is the most-used audio in our sample, featured in 2 of the top posts. Beyond this, there is relatively little sound repetition in the current data.
Which posts are driving the highest engagement velocity?+
Top posts in this sample include a late birthday vlog from @naphbehindthescenes with over 1.2 million views, a skincare comedy routine by @noeminikita with over 5.9 million views, and a creative makeup look from @ipaint.onmyface with over 1.2 million views.
More trending pages on TikTok
Beauty & Skincare on other platforms