ContentScout
InstagramBeauty & Skincare

Top Beauty & Skincare Posts on Instagram Right Now

This week, ContentScout sampled 68 public Beauty and Skincare posts on Instagram. The average view count is 101,551. The median engagement rate is 8.20 percent. Average views dropped from 219,551 in the previous run.

ContentScout's own analysis: we sample real public posts matching beauty & skincare search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. It is not Instagram's official trending list.

avg. views

102K

101,551 per post

median engagement

8.2%

8.20% exact

posts analyzed

68

public, from this week

vs. last week

-54%

in average views

Top 10 this week

  1. Open post on the platform
    The much-awaited skincare routine update...
The current lineup, according to Hudson (@hudsonwilliamsofficial) 

SKIN1004

    @skin1004official

    The much-awaited skincare routine update... The current lineup, according to Hudson (@hudsonwilliamsofficial) SKIN1004 has officially become a mainstay in Hudson Williams’ regular rotation, including the products that keep his skin happy, calm, and healthy. From winding down to getting ready, these are the staples he keeps coming back to. Which step were you #hudfluenced to try?

    views
    156K
    likes
    265K
    comments
    2.2K
  2. Open post on the platform
    GRWM for an audition! What else do you want to know?!

    @dpanabaker

    GRWM for an audition! What else do you want to know?!

    views
    13K
    likes
    2.9K
    comments
    65
  3. Open post on the platform
    Morning routine ✨🫧

#skin #skincareroutine #skincare #glow  #kbeauty

    @albina

    Morning routine ✨🫧 #skin #skincareroutine #skincare #glow #kbeauty

    views
    142K
    likes
    3.1K
    comments
    41
  4. Open post on the platform
    4 Derms Skincare Routines ✨#dermatologist #skincare #skincareroutines #viral #skincaretips

    @jillian.gottlieb

    4 Derms Skincare Routines ✨#dermatologist #skincare #skincareroutines #viral #skincaretips

    views
    1.6M
    likes
    143K
    comments
    938
  5. Open post on the platform
    Soft  Bambi eyeslooks 🦌✨ 
🦋@linda_malla 🦋
.
.
#eyelooks  #beautyreels  #makeuplook 
#grwmmakeup  #explorereels

    @linda_malla

    Soft Bambi eyeslooks 🦌✨ 🦋@linda_malla 🦋 . . #eyelooks #beautyreels #makeuplook #grwmmakeup #explorereels

    views
    43K
    likes
    5.3K
    comments
    5
  6. Open post on the platform
    Makeup tutorial next?? #makeup

    @talitha.balinska

    Makeup tutorial next?? #makeup

    views
    44K
    likes
    1.7K
    comments
    34
  7. Open post on the platform
    #grwm

    @d3k.chung

    #grwm

    views
    325K
    likes
    77K
    comments
    68
  8. Open post on the platform
    GRWM for work ✨
#grwm #grwmmakeup #ditl #workingmom #pregnant

    @nilsaprowant

    GRWM for work ✨ #grwm #grwmmakeup #ditl #workingmom #pregnant

    views
    9.9K
    likes
    680
    comments
    24
  9. Open post on the platform
    You do not need a 12-step skincare routine.

World-renowned dermatologist, Dr. Shereene Idriss, says there are just 3 ca

    @melrobbins

    You do not need a 12-step skincare routine. World-renowned dermatologist, Dr. Shereene Idriss, says there are just 3 categories of skincare that every routine needs. Comment ‘SKIN’ and I’ll DM you a link to the full episode! A gentle cleanser. A simple moisturizer. And a daily sunscreen. That’s it. So I asked her to share affordable options you can find at any drugstore. This is not sponsored - these are accessibly priced options that are widely available. But Dr. Idriss says you can choose a cleanser, moisturizer, and sunscreen of your choice - and focus on these categories first, before adding in other products like actives. She says, when you focus on these three things, you protect your skin, support your barrier, and create long-term change - without overwhelming your bathroom counter or your budget. To hear her other recommendations, and what to add after you master the basics, you need today’s episode of @themelrobbinspodcast in which Dr. @shereeneidriss cuts through the noise and gives you the science-backed, no-BS truth about what actually works - and what’s a waste of money. If you follow what she teaches, you’ll stop guessing, stop overspending, and start feeling confident in your skin again. 🎧 “#1 Dermatologist: The Ultimate Skincare Routine for Amazing Skin.” Tune in now on Spotify, Apple Podcasts, or YouTube - search “The Mel Robbins Podcast - Dermatologist.”

    views
    1.3M
    likes
    53K
    comments
    3K
  10. Open post on the platform
    Before you come at me in the comments, you do not need all of these steps!

this is strictly a demo on how to properly l

    @dermguru

    Before you come at me in the comments, you do not need all of these steps! this is strictly a demo on how to properly layer your skin care routine in the correct order! I personally use about three or four steps every day, but sometimes I do like to mix it up and add on! what’s your skin care routine look like? Let me know in the comments below 👇

    views
    1.9M
    likes
    92K
    comments
    684

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How is this ranking measured?

Posts are ranked by ContentScout scoring based on current public social data.

How many posts were sampled?

The data includes 68 public posts sampled this week.

What is the average view count?

The average view count across the sample is 101,551.

What is the median engagement rate?

The median engagement rate for these posts is 8.20 percent.