How is this data measured?

ContentScout reads social data from public Instagram posts and ranks them using its own scoring system.

How many posts were sampled?

The system sampled 63 real public posts this week for the parenting niche.

What is the average view count?

The average across the sample is 179,972 views.

What is the median engagement rate?

The median engagement rate for this run is 4.41 percent.

Which post has the highest view count?

The post by @khushidaiyaofficial leads the sample with 5,646,979 views.

InstagramParentingUpdated November 11, 2026

Top Parenting Posts on Instagram

This week, ContentScout sampled 63 public Parenting posts on Instagram. The sample has an average of 179,972 views and a median engagement rate of 4.41 percent. Average views dropped from 488,501 in the previous run.

ContentScout's own analysis: we sample real public posts matching parenting search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. It is not Instagram's official trending list.

avg. views

180K

179,972 per post

median engagement

4.4%

4.41% exact

posts analyzed

public, from this week

vs. last week

-63%

in average views