Top Instagram Hashtags for Parenting
This week, 67 public Parenting posts on Instagram have an average of 859,837 views and a median engagement rate of 5.88 percent. Average views increased from 479,164 in the previous run. The lists below show which specific tags appear on those top posts.
ContentScout's own analysis: we sample real public posts matching parenting search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.
#besties
2 posts in sample
- 11M
- Avg. views
- 7.2%
- Engagement
#motherdaughter
2 posts in sample
- 11M
- Avg. views
- 8.9%
- Engagement
#girlmom
2 posts in sample
- 11M
- Avg. views
- 6.0%
- Engagement
#relatable
3 posts in sample
- 7.3M
- Avg. views
- 5.1%
- Engagement
#parenthood
3 posts in sample
- 6.1M
- Avg. views
- 4.3%
- Engagement
#kids
3 posts in sample
- 6.1M
- Avg. views
- 8.0%
- Engagement
#dadlife
2 posts in sample
- 2.3M
- Avg. views
- 4.3%
- Engagement
#parentingtruths
2 posts in sample
- 2.3M
- Avg. views
- 997.2%
- Engagement
#parentingtips
13 posts in sample
- 2M
- Avg. views
- 7.1%
- Engagement
#gentleparenting
5 posts in sample
- 1.2M
- Avg. views
- 6.8%
- Engagement
#parentinghacks
5 posts in sample
- 424K
- Avg. views
- 7.1%
- Engagement
#moms
4 posts in sample
- 422K
- Avg. views
- 3.9%
- Engagement
#childdevelopment
3 posts in sample
- 383K
- Avg. views
- 9.3%
- Engagement
#mom
5 posts in sample
- 372K
- Avg. views
- 6.5%
- Engagement
#daughters
3 posts in sample
- 369K
- Avg. views
- 8.3%
- Engagement
#parenting
18 posts in sample
- 356K
- Avg. views
- 6.5%
- Engagement
#momlife
27 posts in sample
- 345K
- Avg. views
- 5.7%
- Engagement
#parentinglife
2 posts in sample
- 307K
- Avg. views
- 12.8%
- Engagement
#reels
4 posts in sample
- 294K
- Avg. views
- 7.9%
- Engagement
#babysleeptips
2 posts in sample
- 231K
- Avg. views
- 2.4%
- Engagement
#newmom
3 posts in sample
- 231K
- Avg. views
- 4.9%
- Engagement
#newborn
2 posts in sample
- 226K
- Avg. views
- 2.2%
- Engagement
#momsofinstagram
9 posts in sample
- 216K
- Avg. views
- 9.3%
- Engagement
#babyroutine
4 posts in sample
- 162K
- Avg. views
- 2.9%
- Engagement
#momhumor
2 posts in sample
- 131K
- Avg. views
- 6.6%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout reads public social data from 67 posts in this niche and ranks the hashtags based on its own scoring system.
Should I use all of these hashtags at once?+
No. The data lists individual tags and their performance metrics rather than a required combination.
Do high average views mean my post will get the same numbers?+
No. A hashtag's average views describe the posts using it in this sample, and they do not act as a guarantee for your own content.
Which tags have the highest view counts in the sample?+
#besties leads with 10,750,390 average views across 2 posts, followed by #motherdaughter with 10,737,410 average views across 2 posts.
Which tag appears on the most posts in the current sample?+
#momlife appears on 27 posts, with 345,016 average views and a median engagement rate of 5.71 percent.
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