TikTok Finance and Money Hashtag Performance Data
Based on our sample of 157 public TikTok posts in the Finance and Money niche this week, the average views per post reached 275,778, up from 239,191 in our last check. The median engagement rate across these posts is 6.51 percent. Highly specific hashtags like #moneysavingtips, #credit, and #personalfinanceforwomen are performing well alongside broad tags like #investing and #money. You should not use all of these hashtags at once, but rather combine a few relevant broad and specific tags to target your audience.
ContentScout's own analysis: we sample real public posts matching finance & money search terms on TikTok and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.
#fypシ
2 posts in sample
- 1.2M
- Avg. views
- 20.1%
- Engagement
#millionaire
2 posts in sample
- 710K
- Avg. views
- 5.9%
- Engagement
#foryou
3 posts in sample
- 690K
- Avg. views
- 8.8%
- Engagement
#moneysavingtips
5 posts in sample
- 660K
- Avg. views
- 11.5%
- Engagement
#credit
2 posts in sample
- 585K
- Avg. views
- 15.0%
- Engagement
#wsj
2 posts in sample
- 573K
- Avg. views
- 3.6%
- Engagement
#personalfinanceforwomen
4 posts in sample
- 381K
- Avg. views
- 9.7%
- Engagement
#motivation
2 posts in sample
- 346K
- Avg. views
- 13.4%
- Engagement
#success
2 posts in sample
- 346K
- Avg. views
- 13.4%
- Engagement
#moneymindset
4 posts in sample
- 334K
- Avg. views
- 9.3%
- Engagement
#investing
51 posts in sample
- 327K
- Avg. views
- 4.1%
- Engagement
#money
24 posts in sample
- 316K
- Avg. views
- 6.7%
- Engagement
#budget
6 posts in sample
- 311K
- Avg. views
- 7.9%
- Engagement
#moneytips
17 posts in sample
- 304K
- Avg. views
- 10.0%
- Engagement
#finance101
9 posts in sample
- 300K
- Avg. views
- 8.3%
- Engagement
#fyp
14 posts in sample
- 289K
- Avg. views
- 5.5%
- Engagement
#stocks
25 posts in sample
- 277K
- Avg. views
- 3.3%
- Engagement
#howtoinvest
2 posts in sample
- 272K
- Avg. views
- 11.1%
- Engagement
#moneytok
32 posts in sample
- 256K
- Avg. views
- 8.3%
- Engagement
#personalfinanceuk
2 posts in sample
- 236K
- Avg. views
- 3.6%
- Engagement
#fintok
19 posts in sample
- 234K
- Avg. views
- 3.0%
- Engagement
#finance
16 posts in sample
- 218K
- Avg. views
- 6.3%
- Engagement
#wealth
5 posts in sample
- 214K
- Avg. views
- 8.0%
- Engagement
#financetips
3 posts in sample
- 191K
- Avg. views
- 18.1%
- Engagement
#budgetingforbeginners
4 posts in sample
- 189K
- Avg. views
- 9.2%
- Engagement
Questions, answered.
How is this hashtag performance measured?+
This data comes from ContentScout, a tool that analyzed a sample of 157 public Finance and Money posts on TikTok this week. We tracked the average views and median engagement rate for posts using each specific hashtag to help creators understand actual performance.
Which hashtag has the highest average views in this sample?+
The hashtag #fypシ has the highest average views at 1,205,902 across 2 posts, with a median engagement rate of 20.07 percent. However, because this tag only appeared twice in our sample, the data is thin and may not guarantee the same results for every creator.
Are broad hashtags better to use than specific ones?+
Not always. While broad hashtags like #investing appeared on 51 posts with 327,180 average views, more specific tags like #moneysavingtips appeared on 5 posts but achieved a higher average of 660,167 views and an 11.46 percent median engagement rate.
Does using these hashtags guarantee I will get hundreds of thousands of views?+
No. The average views describe the historical performance of the posts in our sample that used these tags, not a future guarantee. Success depends on your content, and you should avoid using all of these tags at once.
How did overall views change since the last update?+
Average views for sampled finance posts rose to 275,778 this week, up from 239,191 in the previous run. The median engagement rate across the current sample of 157 posts is 6.51 percent.
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