InstagramFashion

Fashion Hashtags on Instagram

This week, 67 public Fashion posts on Instagram average 708803 views with a median engagement rate of 8.94 percent. Average views increased from 79718 in the previous run. ContentScout reads this social data and ranks hashtags by their performance below.

ContentScout's own analysis: we sample real public posts matching fashion search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

avg. views

709K

708,803 per post

median engagement

8.9%

8.94% exact

posts analyzed

67

public, from this week

vs. last week

+789%

in average views

This week's ranking

  1. #men

    #men

    2 posts in sample

    16M
    Avg. views
  2. #reels

    #reels

    2 posts in sample

    16M
    Avg. views
  3. #fashionista

    #fashionista

    2 posts in sample

    16M
    Avg. views
  4. #style

    #style

    5 posts in sample

    6.4M
    Avg. views
  5. #outfit

    #outfit

    7 posts in sample

    6M
    Avg. views
  6. #fashion

    #fashion

    8 posts in sample

    5.3M
    Avg. views
  7. #outfitinspo

    #outfitinspo

    9 posts in sample

    4.7M
    Avg. views
  8. #fashionstyle

    #fashionstyle

    3 posts in sample

    3.6M
    Avg. views
  9. #streetwear

    #streetwear

    3 posts in sample

    3.5M
    Avg. views
  10. #explorepage

    #explorepage

    4 posts in sample

    2.6M
    Avg. views
  11. #styleinspo

    #styleinspo

    14 posts in sample

    2.3M
    Avg. views
  12. #ootd

    #ootd

    25 posts in sample

    1.3M
    Avg. views
  13. #fashionreels

    #fashionreels

    11 posts in sample

    953K
    Avg. views
  14. #outfitoftheday

    #outfitoftheday

    2 posts in sample

    320K
    Avg. views
  15. #inspo

    #inspo

    2 posts in sample

    318K
    Avg. views
  16. #fashioninspo

    #fashioninspo

    2 posts in sample

    145K
    Avg. views
  17. #streetstyle

    #streetstyle

    2 posts in sample

    126K
    Avg. views
  18. #lifestyle

    #lifestyle

    2 posts in sample

    126K
    Avg. views
  19. #outfits

    #outfits

    3 posts in sample

    91K
    Avg. views
  20. #outfitinspiration

    #outfitinspiration

    3 posts in sample

    77K
    Avg. views
  21. #outfitideas

    #outfitideas

    12 posts in sample

    35K
    Avg. views
  22. #fallfashion

    #fallfashion

    2 posts in sample

    2.6K
    Avg. views
  23. #nyc

    #nyc

    2 posts in sample

    717
    Avg. views
  24. #fitcheck

    #fitcheck

    2 posts in sample

    63
    Avg. views

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faq

About this ranking

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How is this data measured?

ContentScout samples public posts in this niche and reads their view counts and engagement rates to rank the hashtags.

Should I use all of these hashtags at once?

No. The data lists individual hashtags and their respective post counts, view averages, and engagement rates so you can choose specific tags.

What do the average view numbers mean?

A tag's average views describe the posts using it in the sample. They are not a guarantee of your own post reach.