InstagramTravel

Top Travel Hashtags on Instagram

This week, we sampled 69 public Instagram posts in the travel niche. The average views across the sample are 172,248, down from 666,338 in the previous run. The median engagement rate is 7.21%. Here are the hashtags those posts use, ranked by ContentScout scoring.

ContentScout's own analysis: we sample real public posts matching travel search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

avg. views

172K

172,248 per post

median engagement

7.2%

7.21% exact

posts analyzed

69

public, from this week

vs. last week

-74%

in average views

This week's ranking

  1. #fyp

    #fyp

    2 posts in sample

    1.7M
    Avg. views
  2. #tutorial

    #tutorial

    2 posts in sample

    1.3M
    Avg. views
  3. #edit

    #edit

    2 posts in sample

    1.3M
    Avg. views
  4. #reels

    #reels

    2 posts in sample

    1.3M
    Avg. views
  5. #usatravel

    #usatravel

    2 posts in sample

    965K
    Avg. views
  6. #ustravels

    #ustravels

    2 posts in sample

    965K
    Avg. views
  7. #ustravel

    #ustravel

    2 posts in sample

    965K
    Avg. views
  8. #usatravels

    #usatravels

    2 posts in sample

    965K
    Avg. views
  9. #travelblogger

    #travelblogger

    3 posts in sample

    712K
    Avg. views
  10. #travel

    #travel

    22 posts in sample

    256K
    Avg. views
  11. #travelphotography

    #travelphotography

    2 posts in sample

    134K
    Avg. views
  12. #travelguides

    #travelguides

    2 posts in sample

    92K
    Avg. views
  13. #transitionreels

    #transitionreels

    2 posts in sample

    76K
    Avg. views
  14. #traveling

    #traveling

    4 posts in sample

    28K
    Avg. views
  15. #travelreels

    #travelreels

    10 posts in sample

    25K
    Avg. views
  16. #travelgram

    #travelgram

    14 posts in sample

    20K
    Avg. views
  17. #traveltips

    #traveltips

    11 posts in sample

    13K
    Avg. views
  18. #globetrotter

    #globetrotter

    2 posts in sample

    9.9K
    Avg. views
  19. #travelling

    #travelling

    3 posts in sample

    6.9K
    Avg. views
  20. #solotravel

    #solotravel

    6 posts in sample

    1.4K
    Avg. views
  21. #traveldiaries

    #traveldiaries

    2 posts in sample

    1.3K
    Avg. views
  22. #travelhumor

    #travelhumor

    2 posts in sample

    550
    Avg. views
  23. #wanderlust

    #wanderlust

    13 posts in sample

    370
    Avg. views
  24. #luxurytravel

    #luxurytravel

    4 posts in sample

    0
    Avg. views
  25. #selflove

    #selflove

    6 posts in sample

    0
    Avg. views

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About this ranking

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How is this data measured?

ContentScout reads social data from public Instagram posts in the travel niche. The platform samples real posts and measures views and engagement rates for each hashtag.

Which hashtag has the highest average views?

#fyp leads the ranking with 1,691,488 average views across 2 posts in the sample, along with an 8.95% median engagement rate.

Which hashtag appears in the most posts?

#travel appears in 22 posts in the sample, generating an average of 255,890 views and a 5.32% median engagement rate.

Do high average views guarantee results?

No. A hashtag's average views describe the posts using it in our sample, and they do not guarantee specific results for your content.

Should I use all of these hashtags at once?

No. The data shows individual hashtag performance across different posts, and you should select the tags that fit your specific content rather than using all of them together.