Top Photography Hashtags on Instagram
ContentScout sampled 66 public photography posts on Instagram this week. The average views across the sample are 585,237 with a median engagement rate of 2.75 percent. This is the first time this page has data, so there is no prior run to compare against yet.
ContentScout's own analysis: we sample real public posts matching photography search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

#phototips
3 posts in sample
- 4.9M
- Avg. views
- 2.3%
- Engagement

#iphone
4 posts in sample
- 3.7M
- Avg. views
- 2.6%
- Engagement

#camera
2 posts in sample
- 3.1M
- Avg. views
- 4.4%
- Engagement

#mobilephotography
7 posts in sample
- 2.5M
- Avg. views
- 2.1%
- Engagement

#pose
4 posts in sample
- 2.4M
- Avg. views
- 1.6%
- Engagement

#posingtips
4 posts in sample
- 2.4M
- Avg. views
- 1.6%
- Engagement

#smartphonephoto
4 posts in sample
- 2.4M
- Avg. views
- 1.6%
- Engagement

#photoideas
5 posts in sample
- 1.9M
- Avg. views
- 1.6%
- Engagement

#photoediting
8 posts in sample
- 1.9M
- Avg. views
- 2.4%
- Engagement

#editing
8 posts in sample
- 1.9M
- Avg. views
- 2.2%
- Engagement

#photoshoot
11 posts in sample
- 913K
- Avg. views
- 2.3%
- Engagement

#photographers
2 posts in sample
- 330K
- Avg. views
- 3.1%
- Engagement

#photographytips
19 posts in sample
- 243K
- Avg. views
- 2.0%
- Engagement

#contentcreationtips
2 posts in sample
- 209K
- Avg. views
- 2.9%
- Engagement

#instagramtips
2 posts in sample
- 209K
- Avg. views
- 2.9%
- Engagement

#instagramtipsandtricks
2 posts in sample
- 209K
- Avg. views
- 2.9%
- Engagement

#shotoniphone
2 posts in sample
- 194K
- Avg. views
- 1.3%
- Engagement

#cinematicphotography
3 posts in sample
- 181K
- Avg. views
- 2.6%
- Engagement

#photography
17 posts in sample
- 122K
- Avg. views
- 2.6%
- Engagement

#camerasettings
5 posts in sample
- 107K
- Avg. views
- 3.2%
- Engagement

#creativephotography
2 posts in sample
- 97K
- Avg. views
- 2.9%
- Engagement

#photographytip
2 posts in sample
- 61K
- Avg. views
- 0.0%
- Engagement

#photographer
7 posts in sample
- 46K
- Avg. views
- 3.2%
- Engagement

#lightroom
11 posts in sample
- 43K
- Avg. views
- 1.6%
- Engagement

#adobelightroom
4 posts in sample
- 33K
- Avg. views
- 0.9%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout reads social data from real public posts sampled this week for this niche and ranks the hashtags using its own scoring system.
Should I use all of these hashtags at once?+
No. The data shows which tags appear on the best-performing posts, but a tag's average views describe the posts using it and do not guarantee the same results for your account.
Which hashtag has the highest average views in the current data?+
The tag #phototips leads the ranking with an average of 4,886,360 views across 3 posts in the sample and a 2.32 percent median engagement rate.
Which hashtag appears most frequently in the sample?+
#photographytips appears on 19 posts in the sample, which is the highest frequency of any tag on the list.
More on Photography on Instagram
Hashtags that work in other Instagram niches
