Top Instagram Hashtags for Real Estate
This week, we sampled 68 public Real Estate posts on Instagram. Across this sample, the average view count is 215,716 and the median engagement rate is 2.65%. ContentScout reads this social data and ranks the hashtags used by these posts below.
ContentScout's own analysis: we sample real public posts matching real estate search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.
#midjourney
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#mansion
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#bedroomdesign
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#interiør
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#mariadudkina
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#villa
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#homes
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#houses
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#aiarchitecture
2 posts in sample
- 2.3M
- Avg. views
- 5.6%
- Engagement
#viral
2 posts in sample
- 1.9M
- Avg. views
- 4.7%
- Engagement
#luxuryinteriors
3 posts in sample
- 1.5M
- Avg. views
- 5.5%
- Engagement
#homedesign
3 posts in sample
- 1.5M
- Avg. views
- 5.6%
- Engagement
#home
3 posts in sample
- 1.4M
- Avg. views
- 2.7%
- Engagement
#luxuryhomes
11 posts in sample
- 464K
- Avg. views
- 3.4%
- Engagement
#success
2 posts in sample
- 139K
- Avg. views
- 2.1%
- Engagement
#interiordesign
11 posts in sample
- 77K
- Avg. views
- 3.1%
- Engagement
#homedecor
5 posts in sample
- 74K
- Avg. views
- 1.6%
- Engagement
#exteriordesign
2 posts in sample
- 50K
- Avg. views
- 1.9%
- Engagement
#architecture
4 posts in sample
- 49K
- Avg. views
- 2.8%
- Engagement
#housetour
3 posts in sample
- 49K
- Avg. views
- 4.3%
- Engagement
#hometour
14 posts in sample
- 41K
- Avg. views
- 3.6%
- Engagement
#homeequity
2 posts in sample
- 39K
- Avg. views
- 0.7%
- Engagement
#homeselling
2 posts in sample
- 39K
- Avg. views
- 0.7%
- Engagement
#realtorhumor
2 posts in sample
- 38K
- Avg. views
- 1.9%
- Engagement
#realestate
19 posts in sample
- 36K
- Avg. views
- 1.4%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout samples public Real Estate posts on Instagram, tracking views, engagement rates, and the specific hashtags used by each post.
How many posts were analyzed?+
The data on this page is based on a sample of 68 public Real Estate posts collected this week.
Should I use all of these hashtags on every post?+
No. The data shows individual hashtag performance across different posts, not a requirement to group them all together.
Do high average views guarantee results?+
No. A hashtag's average views describe the past performance of posts using it, and do not guarantee the reach of future posts.
More on Real Estate on Instagram
Hashtags that work in other Instagram niches