Instagram Hashtags for Small Business
This page shows hashtag performance for Small Business posts on Instagram based on 67 public posts sampled this week. The average views across the sample are 116,847 and the median engagement rate is 1.73%. ContentScout reads this data to rank the hashtags below by their actual view and engagement numbers.
ContentScout's own analysis: we sample real public posts matching small business search terms on Instagram and score them by how much engagement they're getting relative to how recently they were posted. Hashtags are ranked by the average views of the posts using them, not by how often they appear. The numbers describe those posts, they don't promise results.

#contentcreation
2 posts in sample
- 319K
- Avg. views
- 1.4%
- Engagement

#instagramtips
2 posts in sample
- 319K
- Avg. views
- 1.4%
- Engagement

#instagramgrowth
2 posts in sample
- 301K
- Avg. views
- 1.2%
- Engagement

#reelideas
2 posts in sample
- 301K
- Avg. views
- 1.2%
- Engagement

#entrepreneurs
2 posts in sample
- 290K
- Avg. views
- 6.4%
- Engagement

#smallbusinessmarketing
3 posts in sample
- 242K
- Avg. views
- 1.3%
- Engagement

#socialmediamarketing
3 posts in sample
- 214K
- Avg. views
- 1.3%
- Engagement

#smallbusinessowner
2 posts in sample
- 110K
- Avg. views
- 2.3%
- Engagement

#contentcreationtips
2 posts in sample
- 107K
- Avg. views
- 1.3%
- Engagement

#entrepreneurship
6 posts in sample
- 102K
- Avg. views
- 4.6%
- Engagement

#funny
2 posts in sample
- 95K
- Avg. views
- 2.0%
- Engagement

#reeltutorial
2 posts in sample
- 90K
- Avg. views
- 1.6%
- Engagement

#businessowner
14 posts in sample
- 68K
- Avg. views
- 1.2%
- Engagement

#smallbusiness
11 posts in sample
- 49K
- Avg. views
- 2.1%
- Engagement

#entrepreneur
14 posts in sample
- 47K
- Avg. views
- 2.1%
- Engagement

#business
3 posts in sample
- 37K
- Avg. views
- 3.2%
- Engagement

#millionaire
2 posts in sample
- 30K
- Avg. views
- 1.4%
- Engagement

#sales
2 posts in sample
- 23K
- Avg. views
- 3.9%
- Engagement

#smallbusinessowners
2 posts in sample
- 21K
- Avg. views
- 2.5%
- Engagement

#ecommerce
2 posts in sample
- 14K
- Avg. views
- 2.3%
- Engagement

#productlaunch
2 posts in sample
- 13K
- Avg. views
- 0.1%
- Engagement

#businessgrowth
2 posts in sample
- 9.3K
- Avg. views
- 1.1%
- Engagement

#marketing
3 posts in sample
- 9.2K
- Avg. views
- 4.6%
- Engagement

#shopsmall
9 posts in sample
- 8.5K
- Avg. views
- 1.7%
- Engagement

#founder
2 posts in sample
- 6K
- Avg. views
- 1.5%
- Engagement
Questions, answered.
How is this data measured?+
ContentScout reads social data from public posts and ranks the hashtags based on its own scoring system. This page samples 67 public posts from this week for the Small Business niche.
Should I use all of these hashtags on every post?+
No. The data shows individual performance for each tag across different posts, not a recommendation to combine them all at once.
Do high average views mean my post will get those views?+
No. A hashtag's average views describe the posts using it in the sample, not a guarantee of your individual reach.
Which tags have the highest average views in this sample?+
#contentcreation and #instagramtips lead the list with 318,929 average views each across 2 posts.
More on Small Business on Instagram
Small Business on other platforms
Hashtags that work in other Instagram niches
